About Us

Our Journey, Your Destination

At our core, we, Joshua and Anne Marie Long, believe in a fundamental truth – that our parents and grandparents, along with countless seniors, are an essential part of our society and deserve the utmost care and attention as they enter their golden years.

Our journey began when fate brought us together, two professionals who had once been competitors in separate senior living communities. Beyond our shared professional background, we discovered a deep personal connection – a shared passion for improving the lives of seniors. We recognized that our aging loved ones, and countless others like them, were facing a challenge. In a world filled with numerous companies vying for their attention, how could they possibly discern the best options available to them?

Driven by our shared commitment to making a difference, we harnessed our combined decade-plus of experience and an extensive network of connections to forge a path forward. We envisioned a world where seniors and their families wouldn’t have to navigate this journey alone.

Meet the team

Kelli Grice

Resource Specialist
MYRTLE BEACH, SC

Kelli is originally from Florence, SC. She is a nurse with nearly 30 years of experience providing personalized care. She has a background in Home Health as well as case management. As a Grand Strand expert in senior care, she understands the challenges seniors face when searching for answers. When she's not working she's a pro at finding shark teeth and likes to root for Clemson with her kids who are in school there. Let Kelli, and her exceptional experience guide you on your Senior Living journey.

Jon and Kathleen Ross

Resource Specialist
CHARLOTTESVILLE, SC

Jon and Kathleen are the proud owners of Simple Comforts home medical store in Charlottesville, VA! Their wealth of expertise and dedication to seniors make them a valuable asset to our mission. When they aren't taking care of seniors they can be found with their two amazing boys, probably on a baseball field. With Jon and Kathleen you gain an advocate team that you can count on!

Joshua Long

Co-Founder
Charleston, SC

Originally from Springfield, MO, Joshua discovered his true home in Charleston, SC in 2018, when he fell in love with both the vibrant city and his wife, Anne Marie. In addition to working with seniors, Joshua enjoys playing the piano, reading, and competitive volleyball. Driven by his deep faith and love of family, Joshua is dedicated to providing compassionate support and expert guidance. Trust Joshua to make a positive impact on your journey.

Anne Marie Long

Co-Founder
Charleston, SC

Anne Marie was born and raised in Lancaster County, PA, and relocated to Charleston, SC in 2011 to attend college. Anne Marie’s passion for helping others shines through as she humorously expresses her affinity for children and seniors. When not working, she cherishes time with family, especially her four nephews and one niece. She volunteers with local charities such as Let’s Walk and Camp Happy Days. Trust Anne Marie to provide exceptional support with a touch of grace.

Carol Howard

Targeted Community Liaison
Summerville, SC

Bio Coming Soon.

Shannon Phillips

Family Transition Specialist
Charleston, SC

Bio Coming Soon.

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Florence, SC

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Columbia, SC

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Bluffton/Hilton Head, SC

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Greenville, SC

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